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Why should retailers promote adjustable bed bases?

HIGH POINT - The fast-growing adjustable bed base category can help retailers boost their store traffic, build higher sales tickets and reap higher profits, bedding producers say. They also agree that those bases can also help retailers improve their in-store...

A Spotlight on Bedding Industries of America’s V.P. of Operations

A Spotlight on Bedding Industries of America’s V.P. of Operations "I truly enjoy being able to work with other factories and be able to administer a program that everyone benefits from and delivers results." This week we ask five questions to Mike Campbell; he is the...

A Spotlight on Pleasant Mattress’ Chief of Staff

Rion Morgenstern, Mike MooreMike MooreMike MooreInterview with Mike Moore   This week we ask five questions to Mike Moore; he is the newly promoted Chief of Staff at Pleasant Mattress, the dynamic mattress manufacturer located in Fresno, California.   Q: Mike,...

A Peek at a L.V. Market Introduction: Ernest Hemingway

Retails: $2,499 to $4,999 Profitability: +62% margin and lucrative marketing support (co-op) Superior Construction: Coil-on-Coil innerspring with over 2000 coils, natural cotton, and New-Zealand wool, and side-by-side foundations Selective Distribution Over $800 in...

A Great BIA Holiday Celebration

BIA 2019 Holiday Party Group PhotographBIA 2019 Holiday Party Group Photograph26DECEMBER, 2018As the year winds down, it is inevitable to reflect on the accomplishments attained during the year and those that are to be achieved in the next one. To that end, every year...

A Much Anticipated Ernest Hemingway Debut

Classic Collection Key West CollectionAs we all know, every year, opportunities open up to capitalize on market voids. Nonetheless, “tools” to take advantage of those opportunities are not always available. Good news; for 2019, a new “tool" in the form of a beautiful...

A spotlight on the man behind the websites

30 November 2018 It's never too late to make one's avocation their vocation. The professional career of our man behind the camera, advertisements, websites, and product brochures began more than 30 years ago; not in the mattress industry or a graphic arts studio, but...